Sarah Rundell

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Sarah Rundell is a staff writer for Top1000funds.com based out of London. She writes on institutional investment across all asset classes, global trade and corporate treasury. She has previously reported on business and investment in Africa and worked as a producer in the BBC’s Business and Economics Unit.
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Sarah Rundell

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Investors reap direct to consumer boom

A company's ability to sell direct-to-consumer, cloud computing and digitisation in payments are key areas for investors to focus. Investors should invest in companies that have a business model aligned to how people want to buy goods and prepare for a separation whereby companies with the technology to adapt streak ahead.